Trico’s clear vision for the 2024 AAA Expo

Windscreen wiper manufacturer, Trico, will have a strong presence at Australia’s largest automotive trade show, the Australian Automotive Aftermarket (AAA) Expo to be held at the Melbourne Convention and Exhibition Centre from April 11 to 13.

The company will showcase its entire aftermarket product range, along with some new product lines for repairers and auto parts re-sellers nationwide.

New products include the expanded Trico Exact Fit Range that feature Haval and MG vehicle applications, ensuring repairers are equipped to meet growing wiper replacement product demand from owners of these popular vehicles.

Trico’s experts will be on hand throughout the 2024 AAA Expo, located at Stand N42, and will be happy to discuss trade customer requirements, gain feedback and provide information on Trico technology.

The expo will also highlight how Trico is increasing trade customer engagement to ensure the company meets workshop owner and technician requirements. Trico customers will be able to view the company’s updated website, an easy-to-use platform that provides feedback relating to wiper blade replacement, fitment and any other vehicle application issues.

Trico’s premium Force, Tech, Shield and Clear replacement wiper blade product ranges will be on display, where trade visitors can see and feel the quality that ensures their customers drive out of their workshops with totally clear vision.

The company will also use the AAA Expo to unveil its latest project – The Trico Authorised Wiper Expert Loyalty Program.  

“The AAA Expo provides us with three busy days of interacting face to face with our customers, gaining important feedback and providing product training, information and support,” said Trico Asia-Pacific Sales Manager, Adam Rickard.

“The entire Trico Australia team is looking forward to this massive industry event and to revealing an exciting new product to join our world-leading Trico aftermarket range.”