GMSV offers enhanced Corvette personalisation

GMSV has revealed details of updates and enhancements available on the forthcoming MY2023 right-hand-drive C8 Corvette to be sold in Australia and New Zealand.

The content includes three new wheel options, black exhaust tips and a blackout interior trim.  A new, Adrenaline Red ‘full dipped’ interior is also available. The changes mean customers now have a choice of exterior paint colour, decals, brake caliper colour, exhaust tip option, seat belt colour as well as interior trim colour.

“The response to the C8 Corvette has been unheralded, not just in Australia and New Zealand, but right around the world,” said Joanne Stogiannis, Director of GMSV.

“This overwhelming international demand for the C8, along with added complexity of being the first-ever factory-manufactured right-hand-drive model, meant we needed to pre-set our launch allocation of customer vehicles.

“However, with our latest MY23 allocation, we can offer customers the ability to personalise their orders further, resulting in a more bespoke ordering process.”

Stogiannis said providing customers an improved level of personalisation and dealers with a smaller, more frequent, allocation was a key marketing focus.

“This will mean there is greater visibility on production timing, along with the opportunity for customers to personalise elements of their vehicle,” she said.

According to Stogiannis, Corvette elicits a huge amount of passion and excitement amongst owners and fans.

“It is a very dramatic car, full of character and personality, and now with the possibility of making changes to certain features, we are providing new owners with the opportunity to make their Corvette their own to a greater extent than has been possible before,” she said.

“We’re proud to be able to deliver this chance to our new C8 owners and am sure they will take pleasure in finessing some of the finer details relating to their new Corvette.”

Shipping of MY23 Corvette is anticipated to commence in Q4 of this year.

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