Mustang Mach-E’s pre-delivery remote vehicle setup
Ford says the new, all-electric Mustang Mach-E will deliver easy and convenient personalisation via Remote Vehicle Setup on smartphones or computers, letting customers set favourite destinations, find nearby charging stations, tweak cabin temperature settings and input commute schedules from their own home before the car arrives.
“‘One-size fits all’ fits no one,” said Sheryl Connelly, Ford’s chief futurist. “Consumers want personalised products, services and experiences. Mustang Mach-E’s Remote Vehicle Setup lets them customise their own profile before they ever slide into the driver’s seat, meaning every Mach-E can be unique.”
When customers collect their Mach-E from their Ford dealer, they simply send their personal settings to their vehicle from their smartphone then manage the features configured in Remote Vehicle Setup via the FordPass App or in their vehicle.
As vehicle connectivity options continue to expand, so does the ability to have custom settings specific to driver preference.
“Our customers want to personalise their vehicles to meet their busy lives,” said Erika Raia, Ford global EV digital experience manager. “In our research, we found that 94 per cent of customers ranked navigation and finding charging locations as the top features that they would want to set up remotely. They want their new vehicle to be ‘theirs’ as soon as possible and this app lets them pre-set features and educate themselves about their Mustang Mach-E weeks before delivery – meaning less time adjusting settings and more time enjoying their new vehicle.”
Remote Vehicle Setup sends these settings to SYNC 4A, which uses machine learning to quickly log drivers’ preferences, and gets better over time thanks to advanced over-the-air updates – including a planned update that allows for personalisation of radio pre-sets before delivery.
The Mustang Mach-E will be released in the US near the end of the year.
