GWM invests in ANZ training facility

GWM has officially opened a new training facility designed to support dealers across Australia and New Zealand. Located in Somerton in Melbourne’s northern suburbs, the ‘GWM Training Centre’ is purpose-built, dedicated to providing cutting-edge training and development for dealership staff with the goal of delivering a first-class experience for all GWM customers.

The state-of-the-art centre is designed for hands-on, interactive training, ensuring dealership staff receive practical and real-world experiences. GWM said this approach will allow them to remain abreast of the latest industry advancements and maintain the high standards of the brand globally.

“As we continue to grow at a rapid rate, GWM recognise the need to invest in our dealers and ensure staff remain well-trained and possess the relevant skills to ensure the long-term satisfaction of our customers. This is an investment into our future within the Australian and New Zealand markets,” said GWM Australia and New Zealand managing director, Charles Zhao.

GWM’s National Training Manager, Ben Madden, said: “This facility underscores GWM’s commitment to supporting the growth of our dealer network, while ensuring the highest level of service and expertise for our customers. The opening of the GWM Training Centre marks a pivotal step forward in our continued investment in dealer development and customer satisfaction. We understand the current stresses of staff shortage in the industry with skilled labour and we hope this new program allows GWM to support the industry holistically.”

GWM Training Centre features include:

• In-house developed courses: tailored content, built locally to align to the local product range
• Modern training rooms: fully equipped with the latest technology to facilitate a dynamic and interactive learning environment.
• Training workshop: featuring a full range of industry-standard tools, equipment, and GWM vehicles for immersive, practical training.

Commencing November, GWM will launch its High Voltage Technician (HVT) training, which will be rolled out across the dealer network in Australia and New Zealand.