BMW Group Australia hosts Dealer of the Year awards

BMW Group Australia has announced the winners of its annual BMW Trophy, MINI Excellence and 2021 Dealer of the Year awards.

This year’s awards event returned to an in-person gala ceremony, held at the new Crown Sydney luxury hotel and complex in Barangaroo.

The event was also marked by attendance of global BMW Group management executives, including Hendrik von Kuenheim, Senior Vice President of region Asia-Pacific, Eastern Europe, Middle East and Africa, in his final visit to Australia before retiring on 31 May, 2022.

He was joined by successor Jean-Phillipe Parain in his first visit to the country, and Mike Wetherell, the new Regional CEO of BMW Group Financial Services for Asia Pacific. They were accompanied by BMW Group Australia executives, including CEO, Wolfgang Buechel.

“We were delighted to honour the achievements of our 46 BMW Group national dealers in the most appropriate manner – with all of us finally together at a special event, a fantastic venue, and with the company of our international colleagues,” Buechel said.

“This was an opportunity for us to pay tribute not only to our dealers’ sales success but equally their commitment to invest in the company’s brand portfolio and the creation of an elevated experience for customers while navigating turbulent retail conditions.”

The Dealer of the Year awards went to Waverley BMW and Coastline MINI Garage, both of which demonstrated success across key areas of their operations, including customer centricity, target achievement and business excellence.

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DEALER OF THE YEAR CATEGORY WINNERS – BMW

Major Metro dealer of the year (winner) – Waverley BMW

Major Metro dealer of the year (runner up) – Brighton BMW

Metro dealer of the year (winner) – Hornsby BMW

Metro dealer of the year (runner up) – Motorline BMW

Provincial dealer of the year (winner) – Worthington BMW

Provincial dealer of the year (runner up) – Coastline BMW

Rural dealer of the year (winner) – Symes Motors

Rural dealer of the year (runner up) – Blacklocks Prestige

INDIVIDUAL HONOURS – BMW

Group 1 – Darren Saul – Auto Classic BMW

Group 2 – Tim Suhinin – Motorline BMW

Group 3 – Raj Fernando – Berwick BMW

Rural – Glenn Goodall – Shepparton BMW

DEALER OF THE YEAR WINNERS – MINI

Group 4 – Townsville MINI Garage

Group 3 – Coastline MINI Garage

Group 2 – Auto Classic MINI Garage

Group 1 – Brisbane MINI Garage

Last year BMW Group and its network achieved positive sales growth across the BMW and MINI brands, with a triple digit percentage increase for electrified models.

A total of 24,891 new BMW vehicles were registered in 2021, representing a 5.8 per cent increase on the 2020 result, while MINI achieved 3,579 new vehicle registrations, a 15.3 per cent increase for the same period.